Has Accenture done the right thing by dropping Tiger Woods as its spokesperson? Discuss the pros and cons of its decision.
Answer:
Accenture did the right thing in dropping Tiger woods as his image was spoiled in the market due to his scandal where it was found that her had an extramarital affair. It could have spoiled the image of Accenture as well if he remained the spokesperson as Accenture had focused on satisfying customers. But it was quite a challenge for Accenture to replace spokesperson as high expenditure is needed to find and hire new spokesperson.