What is the fundamental purpose of sentiment analysis on social media?
A. To identify customers and direct them to other digital channels.
B. To improve customer service by evaluating customer reactions in real-time.
C. To improve the ability of ai to generate and understand natural language.
D. To support customers in conveying the desired emotion in their messages.
The Correct Answer is B. To improve customer service by evaluating customer reactions in real-time.
The fundamental purpose of sentiment analysis on social media is to track what people say about your company to gather insights on how to improve your brand, product, or service and increase sales. Sentiment analysis is the computational process of identifying and extracting opinions from the text.